Criteo — Image ad - Billboard

Display banner · Native · Verified 2026-07

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970×250
shown at 47%

In context

On a web page

Full specification

Size (px)
Ratio3.88:1
Max weight500 KB
FormatsJPG, PNG, GIF
Text limits No separate text fields (baked into the static image)

Notes & best practice

High-impact desktop billboard.

Part of the recommended image size set (300x250, 728x90, 300x600, 320x50, 970x250, 300x50, 320x100).

Formats: JPG, PNG, GIF under 500 KB.

Animation limit is 30 seconds.

Frequently asked questions

What size is the Criteo Image ad - Billboard?
The Criteo Image ad - Billboard is 970×250 px, aspect ratio 3.88:1.
What is the aspect ratio of the Criteo Image ad - Billboard?
3.88:1. At the recommended resolution that is 970×250 px.
What is the maximum file size for the Criteo Image ad - Billboard?
Up to 500 KB, in JPG, PNG, GIF.
What file formats does Criteo accept for the Image ad - Billboard?
JPG, PNG, GIF.
Why does Criteo crop my Image ad - Billboard?
Criteo shows Image ad - Billboard at 3.88:1. Upload exactly 970×250 px and keep key content in the safe area so nothing gets cut off.
Is 970×250 still correct for the Criteo Image ad - Billboard in 2026?
Yes. Last verified 2026-07 against the official Criteo documentation.

Check your creative

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Nothing is uploaded or saved — the check runs entirely in your browser.

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