X (Twitter) image & ad sizes

Social

Every X (Twitter) creative format with exact pixels, max weight and accepted file types. 14 sizes, verified 2026-06.

Official documentation: creative ad specifications ↗ · advertiser card specifications ↗ · common issues when uploading profile photo ↗

Format

Profile Picture / Avatar

Profile picture

Size (px)
Ratio: 1:1
Max weight: 2 MB
Formats: JPG, PNG, GIF

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Profile Header / Banner

Cover / Header

Size (px)
Ratio: 3:1
Max weight: 2 MB
Formats: JPG, PNG, GIF

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Image Ad - Landscape (1.91:1)

Landscape

Size (px)
Ratio: 1.91:1
Max weight: 5 MB
Formats: JPG, PNG, WEBP, GIF

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Image Ad - Square (1:1)

Square

Size (px)
Ratio: 1:1
Max weight: 5 MB
Formats: JPG, PNG, WEBP, GIF

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Website Card (Image with Website Button)

Landscape

Size (px)
Ratio: 1.91:1
Max weight: 5 MB
Formats: JPG, PNG

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App Card (Image with App Button)

Landscape

Size (px)
Ratio: 1.91:1
Max weight: 5 MB
Formats: JPG, PNG

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Carousel Ad Card

Carousel

Size (px)
Ratio: 1:1
Max weight: 20 MB
Formats: JPG, PNG

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Promoted Video Ad - Landscape (16:9)

Video

Size (px)
Ratio: 16:9
Max weight: 1 GB
Formats: JPG, PNG

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Promoted Video Ad - Square (1:1)

Square

Size (px)
Ratio: 1:1
Max weight: 1 GB
Formats: JPG, PNG

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Vertical Video Ad (9:16, full-screen)

Vertical / Portrait

Size (px)
Ratio: 9:16
Max weight: 1 GB
Formats: JPG, PNG

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Amplify Pre-roll Video Ad

Video

Size (px)
Ratio: 1:1
Max weight: 1 GB
Formats: JPG, PNG

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Poll Ad (Image/Video with Poll)

Other

Size (px)
Ratio: 1.91:1
Max weight: 5 MB
Formats: JPG, PNG

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Text Ad / Promoted Post (no media)

Other

Size (px)
Ratio: n/a
Max weight: n/a

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Trend Takeover+ (Trends creative)

Display banner

Size (px)
Ratio: 16:9
Max weight: 5 MB (image) / 15 MB (GIF)
Formats: JPG, PNG, GIF

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