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Türkçe Updated: 10.2026
Social media image sizes 2026
Exact pixel dimensions and aspect ratios for 117 image placements across 9 social platforms. Every number is checked against the official specs and dated, so you can copy it and move on.
The sizes you need most
Six dimensions cover the vast majority of social posts. Tap a size to copy it.
Image sizes by platform
| Placement | Size (px) | Ratio |
|---|---|---|
| Profile Picture | 1:1 | |
| Feed Image - Landscape (1.91:1) | 1.91:1 | |
| Feed Image - Square (1:1) | 1:1 | |
| Feed Image - Vertical/Portrait (4:5) | 4:5 | |
| Feed Video (9:16) | 9:16 | |
| Stories Image (9:16) | 9:16 | |
| Stories Video (9:16) | 9:16 | |
| Reels Video (9:16) | 9:16 | |
| Reels Image (9:16) | 9:16 | |
| Carousel Card - Square (1:1) | 1:1 | |
| Carousel Card - Vertical (4:5) | 4:5 | |
| Explore Image/Video (4:5) | 4:5 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Page Profile Picture | 1:1 | |
| Page Cover Photo | 2.7:1 | |
| Feed Image - Landscape / Link (1.91:1) | 1.91:1 | |
| Feed Image - Square (1:1) | 1:1 | |
| Feed Image - Vertical (4:5) | 4:5 | |
| Feed Video (4:5) | 4:5 | |
| In-Stream Image/Video (1:1) | 1:1 | |
| Stories Image (9:16) | 9:16 | |
| Stories Video (9:16) | 9:16 | |
| Facebook Reels Video (9:16) | 9:16 | |
| Reels Overlay & Post-Loop Ad (1:1) | 1:1 | |
| Facebook Reels Image (9:16) | 9:16 | |
| Carousel Card (1:1) | 1:1 | |
| Marketplace Image/Video (1:1) | 1:1 | |
| Right Column Image Ad (desktop) | 1:1 | |
| Search Results Image/Video (1:1) | 1:1 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Profile Picture / Avatar | 1:1 | |
| Profile Header / Banner | 3:1 | |
| Image Ad - Landscape (1.91:1) | 1.91:1 | |
| Image Ad - Square (1:1) | 1:1 | |
| Image Ad - Portrait (4:5) | 4:5 | |
| Image Ad - Portrait (2:3) | 2:3 | |
| Website Card (Image with Website Button) | 1.91:1 | |
| App Card (Image with App Button) | 1.91:1 | |
| Carousel Ad Card | 1:1 | |
| Promoted Video Ad - Landscape (16:9) | 16:9 | |
| Promoted Video Ad - Square (1:1) | 1:1 | |
| Vertical Video Ad (9:16, full-screen) | 9:16 | |
| Amplify Pre-roll Video Ad | 1:1 | |
| Poll Ad (Image/Video with Poll) | 1.91:1 | |
| Spotlight Takeover (formerly Trend Takeover+) | 16:9 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Personal Profile Picture | 1:1 | |
| Personal Profile Background Banner | 4:1 | |
| Company Page Logo | 1:1 | |
| Company Page Cover Image | 5.91:1 | |
| Single Image Ad - Landscape | 1.91:1 | |
| Single Image Ad - Square | 1:1 | |
| Single Image Ad - Vertical | 4:5 | |
| Carousel Ad Card | 1:1 | |
| Video Ad - Landscape (16:9) | 16:9 | |
| Video Ad - Square (1:1) | 1:1 | |
| Video Ad - Vertical (9:16) | 9:16 | |
| Event Ad | 16:9 | |
| Message Ad Banner (desktop) | 6:5 | |
| Conversation Ad Banner (desktop) | 6:5 | |
| Conversation Ad Image (in-message) | 1:1 | |
| Spotlight / Dynamic Ad Logo | 1:1 | |
| Text Ad (desktop right rail) | 1:1 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Profile Picture / Avatar (organic account) | 1:1 | |
| In-Feed Ad Profile Photo (ad unit thumbnail) | 1:1 | |
| In-Feed Single Image Ad | 9:16 | |
| TikTok Ad Network Banner (600x500) | 6:5 | |
| TikTok Ad Network Banner (640x200) | 16:5 | |
| TikTok Ad Network Banner (640x100) | 32:5 | |
| Carousel Ad - Image Card | 9:16 | |
| Streaming Ads - Media Card Image | 2:3 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Profile Picture / Public Profile Avatar | 1:1 | |
| Single Image or Video Ad (Top Snap) | 9:16 | |
| Story Ad - Individual Snap | 9:16 | |
| Story Ad - Discover Tile / Cover | 3:5 | |
| Collection Ad - Hero Image/Video | 9:16 | |
| Collection Ad - Product Tile | 1:1 | |
| Spotlight Ad (vertical full-screen) | 9:16 | |
| Sponsored Snap (direct Chat/inbox) | 9:16 | |
| Sponsored Filter (static) | 9:19.5 | |
| Sponsored Filter (animated) | 9:19.5 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Profile Picture | 1:1 | |
| Profile Cover Photo | 16:9 | |
| Standard Image Ad (vertical Pin) | 2:3 | |
| Standard Image Ad (square) | 1:1 | |
| Standard Width Video Ad | 1:1, 2:3, 4:5, or 9:16 | |
| Max Width Video Ad | Up to 1:1 (height cannot exceed a 1:1 ratio) | |
| Carousel Ad (per card) | 1:1 or 2:3 | |
| Collections Ad | 1:1 or 2:3 (hero and secondary) | |
| Max Width Collections Ad | 1:1 (hero image also 2:3; hero video also 16:9) | |
| Idea Ad / Idea Pin (vertical full-screen) | 9:16 | |
| Showcase Ad | 2:3 (title Pin and cards); features 1:1 | |
| Quiz Ad | 2:3 (title Pin and results Pins) | |
| Premiere Spotlight (homefeed takeover) | Up to 1:1 (max-width video) |
| Placement | Size (px) | Ratio |
|---|---|---|
| Universal Ad — Square 1:1 | 1:1 | |
| Universal Ad — Vertical 4:5 | 4:5 | |
| Universal Ad — Landscape 16:9 | 16:9 | |
| MAX Channel Banner — 16:9 | 16:9 | |
| Dzen Channel Promo — Card Image 3:4 | 3:4 | |
| Vertical / Fullscreen Video 9:16 | 9:16 | |
| Carousel for Websites — Card | 1:1 | |
| Carousel for Apps — Card | 1:1 | |
| Collage / Slider — Media File | 1:1 (also 4:5, 16:9) | |
| Adaptive Product Banner (Catalog/Logo) | 1:1 | |
| App / Logo Icon | 1:1 | |
| Community Cover (Обложка сообщества) | 5:2 | |
| Community Live Cover (Живая обложка) | 9:16 | |
| Community / Profile Avatar | 1:1 | |
| Community Menu / Button Tile (Кнопка меню) | ~3:2 | |
| Organic Feed Post — Square | 1:1 |
| Placement | Size (px) | Ratio |
|---|---|---|
| Image Ad / Promoted Post - Square (1:1) | 1:1 | |
| Image Ad / Promoted Post - Portrait (4:5) | 4:5 | |
| Image Ad / Promoted Post - Portrait (3:4) | 3:4 | |
| Image Ad / Promoted Post - Landscape (16:9) | 16:9 | |
| Image Ad / Promoted Post - Landscape (4:3) | 4:3 | |
| Image/Video Ad Thumbnail (classic-mode) | 4:3 | |
| Video Ad (Promoted Video) | 1:1 (also 4:5, 4:3, 16:9 supported) | |
| Carousel Ad Card | 4:5 (also 1:1, 4:3, 16:9; same ratio on all cards recommended) | |
| Free-form Ad (Rich Text Post) | 1:1 (embedded media; varies) | |
| Interactive Ad (Quiz, Poll, Countdown) | 4:5 |
Social media image size FAQ
What is the best image size for social media?
Use 1080×1080 px (1:1) for a single feed image that works everywhere. For the most space in the feed, upload 1080×1350 px (4:5). For stories and reels use 1080×1920 px (9:16).
What size is a social media story?
1080×1920 pixels, a 9:16 vertical ratio. Instagram, Facebook, Snapchat, TikTok and Pinterest all share it. Keep text and logos clear of the top and bottom where the interface sits.
What aspect ratio should a feed post be?
Square 1:1 is the safe default. Portrait 4:5 fills more of the screen. Landscape 1.91:1 matches link previews. Feeds crop anything taller than 4:5, so avoid it.
Do image sizes differ between platforms?
Feed canvas sizes are close, but each platform crops and compresses differently, and cover, profile and ad sizes vary a lot. Use the per-platform tables above for the exact number.
How often do these sizes change?
Rarely for feed posts, more often for ad formats. We re-check each platform against its official specs and date every entry, so the numbers stay correct for 2026.