Telegram Ads — Sponsored Message - Photo (16:9)

Landscape · Messaging · Verified 2026-06

Live preview

1920×1080
shown at 24%

In context

Sample feed post

Full specification

Size (px)
Ratio16:9
Max weight5 MB
FormatsJPG, PNG, JPEG
Text limits
Title 40 chars
Body 160 chars

Notes & best practice

Telegram sponsored messages support photos with a mandatory 16:9 aspect ratio.

Minimum resolution is 640x360.

Formats are PNG and JPEG, up to 5 MB.

Static image series without audio are auto-converted to GIF.

Frequently asked questions

What size is the Telegram Ads Sponsored Message - Photo (16:9)?
The Telegram Ads Sponsored Message - Photo (16:9) is 1920×1080 px, aspect ratio 16:9.
What is the aspect ratio of the Telegram Ads Sponsored Message - Photo (16:9)?
16:9. At the recommended resolution that is 1920×1080 px.
What is the maximum file size for the Telegram Ads Sponsored Message - Photo (16:9)?
Up to 5 MB, in JPG, PNG, JPEG.
What file formats does Telegram Ads accept for the Sponsored Message - Photo (16:9)?
JPG, PNG, JPEG.
Why does Telegram Ads crop my Sponsored Message - Photo (16:9)?
Telegram Ads shows Sponsored Message - Photo (16:9) at 16:9. Upload exactly 1920×1080 px and keep key content in the safe area so nothing gets cut off.
Is 1920×1080 still correct for the Telegram Ads Sponsored Message - Photo (16:9) in 2026?
Yes. Last verified 2026-06 against the official Telegram Ads documentation.

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