Pinterest vs VK (ВКонтакте) image sizes 2026

One file works on both for 0 formats, one layout with two exports for 2, and 3 need their own layout. 4 of 14 layouts below serve both platforms.

Check one creative against Pinterest and VK (ВКонтакте)

Nothing is uploaded or saved — the check runs entirely in your browser.

Format by format

The main size of each format on both platforms, and whether one file covers both.

Placement Pinterest VK (ВКонтакте) For both
Square
Standard Image Ad (square)
1:120 MB
PNGJPEG
Organic Feed Post — Square
1:150 MB
JPGPNGGIF
One layout, two exports
Vertical / Portrait
Standard Image Ad (vertical Pin)
2:320 MB
PNGJPEG
Different layouts
Stories / Reels
Idea Ad / Idea Pin (vertical full-screen)
9:162 GB
BMPJPEGPNGTIFF+1
— Only on Pinterest
Landscape —
Universal Ad — Landscape 16:9
16:95 MB
JPGPNG
Only on VK (ВКонтакте)
Carousel
Carousel Ad (per card)
1:1 or 2:320 MB
PNGJPEG
Carousel for Websites — Card
1:15 MB
JPGPNG
Different layouts
Profile picture
Profile Picture
1:110 MB
JPGPNG
Community / Profile Avatar
1:1—
JPGPNGGIF
One layout, two exports
Cover / Header
Profile Cover Photo
16:910 MB
JPGPNG
Different layouts
Display banner — Only on VK (ВКонтакте)

One creative set for both

Layouts: 14 · used on both platforms: 4

Text limits

Every value each platform uses for the field, characters unless noted

FieldPinterestVK (ВКонтакте)
Description 800 25 · 32 · 50 · 90 · 108
Title 100 20 · 25 · 40 · 72
CTA — 25 · 30 · 40
Body 50 · 250 —
Message 48 · 96 —
Primary text — 220 · 16384
Caption 10 words —
Company name — 115

Video side by side

Pinterest

  • Standard Width Video Ad 1000×1500 · 1:1, 2:3, 4:5, or 9:16 · Max duration: 4 seconds min, 15 minutes max (6-15 sec recommended) · 2 GB
  • Max Width Video Ad 1280×720 · Up to 1:1 (height cannot exceed a 1:1 ratio) · Max duration: 4 seconds min, 15 minutes max (6-15 sec recommended) · 2 GB
  • Premiere Spotlight (homefeed takeover) 1920×1080 · Up to 1:1 (max-width video) · Max duration: 4 seconds min, 15 minutes max · 2 GB

VK (ВКонтакте)

  • Vertical / Fullscreen Video 9:16 1080×1920 · 9:16 · Max duration: Up to 30 sec (up to 300 sec for community/mini-app objectives; up to 180 sec in reach video campaigns) · 90 MB
  • In-Feed Video Ad 1920×1080 · 16:9 (also 1:1, 4:5, 9:16) · Max duration: Up to 30 sec for 16:9, 4:5 and 9:16; up to 300 sec for 1:1 and for community/mini-app objectives; up to 180 sec in reach video campaigns · 90 MB
  • In-Stream Video Ad — 16:9 1920×1080 · 16:9 · Max duration: 6–30 sec · 90 MB
  • Shoppable Ads — Video 1920×1080 · 16:9 · Max duration: 5–30 sec · 90 MB
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