Reddit Ads vs TikTok image sizes 2026

One file works on both for 0 formats, one layout with two exports for 0, and 2 need their own layout. 1 of 13 layouts below serve both platforms.

Check one creative against Reddit Ads and TikTok

Nothing is uploaded or saved — the check runs entirely in your browser.

Format by format

The main size of each format on both platforms, and whether one file covers both.

Placement Reddit Ads TikTok For both
Square
Image Ad / Promoted Post - Square (1:1)
1:13 MB
JPGPNGGIF
— Only on Reddit Ads
Vertical / Portrait
In-Feed Single Image Ad
9:16100 MB
JPGJPEGPNG
Different layouts
Landscape — Only on Reddit Ads
Carousel
Carousel Ad Card
4:5 (also 1:1, 4:3, 16:9; same ratio on all cards recommended)20 MB
JPGPNGGIF
Carousel Ad - Image Card
9:16100 KB
JPGJPEGPNG
Different layouts
Profile picture — Only on TikTok
Display banner —
TikTok Ad Network Banner (600x500)
6:5100 MB
JPGJPEGPNG
Only on TikTok

One creative set for both

Layouts: 13 · used on both platforms: 1

Text limits

Every value each platform uses for the field, characters unless noted

FieldReddit AdsTikTok
Caption 50 35 · 50 · 100 · 150
Description — 22 · 50 · 100
Advertiser name — 10 · 20
App name — 20 · 40
Headline 300 —
Body 40000 —
Title — 35
Primary text — 24

Video side by side

Reddit Ads

  • Video Ad (Promoted Video) 1200×1200 · 1:1 (also 4:5, 4:3, 16:9 supported) · Max duration: Up to 15 minutes (5-30 seconds recommended; minimum 2 seconds) · 1 GB

TikTok

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