Apple Ads vs Snapchat image sizes 2026

One file works on both for 0 formats, one layout with two exports for 1, and 1 need their own layout. 2 of 11 layouts below serve both platforms.

Apple AdsvsSnapchat

Check one creative against Apple Ads and Snapchat

Drag & drop your creative or click to choose a file Checked against 24 placements on both platforms

Or type a size

Nothing is uploaded or saved — the check runs entirely in your browser.

Format by format

The main size of each format on both platforms, and whether one file covers both.

Placement	Apple Ads	Snapchat	For both
Square	App Icon 1:1— PNG	Collection Ad - Product Tile 1:12 MB JPGPNG	One layout, two exports
Vertical / Portrait	iPhone Duo Screenshot (Inner Display) ~7:10— PNGJPEGJPG	Spotlight Ad (vertical full-screen) 9:165 MB JPGPNG	Different layouts
Stories / Reels	—	Single Image or Video Ad (Top Snap) 9:165 MB JPGPNG	Only on Snapchat
Profile picture	—	Profile Picture / Public Profile Avatar 1:12 MB JPGPNG	Only on Snapchat
Cover / Header	—	Story Ad - Discover Tile / Cover 3:52 MB PNG	Only on Snapchat

One creative set for both

Layouts: 11 · used on both platforms: 2

9:16Image Both

Master size Export sizes Max weight5 MB FormatsPNGJPG

Apple Ads iPhone 5.5" Screenshot 1242×2208

Snapchat Single Image or Video Ad (Top Snap) 1080×1920·Story Ad - Individual Snap 1080×1920·Collection Ad - Hero Image/Video 1080×1920·Spotlight Ad (vertical full-screen) 1080×1920·Sponsored Snap (direct Chat/inbox) 1080×1920
9:19.5Image Both

Master size Export sizes Max weight300 KB Formats—

Apple Ads iPhone 6.9" Screenshot 1320×2868·iPhone 6.5" Screenshot 1284×2778·iPhone 6.3" Screenshot 1179×2556

Snapchat Sponsored Filter (static) 945×2048·Sponsored Filter (animated) 720×1560
3:4Image

Master size Export sizes Max weight— FormatsPNGJPG

Apple Ads iPad 13" Screenshot 2064×2752·iPad 12.9" Screenshot 2048×2732
9:16Video

Master size Max weight1 GB FormatsMP4MOV

Snapchat Standard Commercial (non-skippable)·Extended Play Commercial
0.69:1Image

Master size Max weight— FormatsPNGJPG

Apple Ads iPhone Duo Screenshot (Outer Display)
0.70:1Image

Master size Max weight— FormatsPNGJPG

Apple Ads iPhone Duo Screenshot (Inner Display)
2:3Image

Master size Max weight2 MB Formats—

Snapchat Public Profile Header Image
3:5Image

Master size Max weight2 MB FormatsPNG

Snapchat Story Ad - Discover Tile / Cover
1:1Image

Master size Max weight2 MB FormatsJPGPNG

Snapchat Collection Ad - Product Tile
9:19.5Video

Master size Max weight500 MB FormatsMOVM4VMP4

Apple Ads App Preview Video (iPhone)
3:4Video

Master size Max weight500 MB FormatsMOVM4VMP4

Apple Ads App Preview Video (iPad 13")

Text limits

Every value each platform uses for the field, characters unless noted

Field	Apple Ads	Snapchat
Headline	—	34 · 55
Advertiser name	—	32
Message	—	500

Video side by side

Apple Ads

App Preview Video (iPhone) 886×1920 · ~9:19.5 · Max duration: 30s (15-30s required) · 500 MB
App Preview Video (iPad 13") 1200×1600 · 3:4 · Max duration: 30s (15-30s required) · 500 MB

Snapchat

Standard Commercial (non-skippable) 1080×1920 · 9:16 · Max duration: 3-6 sec (100% non-skippable) · 1 GB
Extended Play Commercial 1080×1920 · 9:16 · Max duration: 7-180 sec (first 6 sec non-skippable) · 1 GB