X (Twitter) vs YouTube image sizes 2026
One file works on both for 0 formats, one layout with two exports for 2, and 2 need their own layout. 4 of 11 layouts below serve both platforms.
Check one creative against X (Twitter) and YouTube
Nothing is uploaded or saved — the check runs entirely in your browser.
Format by format
The main size of each format on both platforms, and whether one file covers both.
| Placement | X (Twitter) | YouTube | For both |
|---|---|---|---|
| Square | — | Only on X (Twitter) | |
| Vertical / Portrait | — | Only on X (Twitter) | |
| Landscape | Different layouts | ||
| Carousel | — | Only on X (Twitter) | |
| Profile picture | One layout, two exports | ||
| Cover / Header | Different layouts | ||
| Display banner | One layout, two exports |
One creative set for both
Layouts: 11 · used on both platforms: 4
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Master size Max weight1 GBX (Twitter) FormatsMP4MOV
X (Twitter) Promoted Video Ad - Landscape (16:9)
YouTube Video Ad - Horizontal (16:9)·Skippable In-Stream Ad·Non-Skippable In-Stream Ad·Bumper Ad·In-Feed Video Ad·YouTube Masthead (Home Feed)
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Master size Export sizes Max weight5 MBX (Twitter) FormatsJPGPNG
X (Twitter) Spotlight Takeover (formerly Trend Takeover+) 1280×720
YouTube Custom Video Thumbnail (16:9) 3840×2160·Google TV Masthead (Home Screen) 1920×1080·Channel Banner / Channel Art 2560×1440
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Master size Export sizes Max weight1 GBX (Twitter) FormatsMP4MOV
X (Twitter) Promoted Video Ad - Square (1:1) 1200×1200·Amplify Pre-roll Video Ad 1200×1200
YouTube Video Ad - Square (1:1) 1080×1080
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Master size Max weight1 GBX (Twitter) FormatsMP4MOV
X (Twitter) Vertical Video Ad (9:16, full-screen)
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Master size Export sizes Max weight5 MB FormatsJPGPNG
X (Twitter) Image Ad - Landscape (1.91:1) 1200×628·Website Card (Image with Website Button) 800×418·App Card (Image with App Button) 800×418·Poll Ad (Image/Video with Poll) 800×418
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Master size Export sizes Max weight5 MB FormatsJPGPNG
X (Twitter) Image Ad - Square (1:1) 1200×1200·Carousel Ad Card 800×800
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Master size Max weight2 MB FormatsJPGPNGGIF
X (Twitter) Profile Header / Banner
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Master size Max weight5 MB FormatsJPGPNGGIF
X (Twitter) Image Ad - Portrait (4:5)
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Master size Max weight5 MB FormatsJPGPNGGIF
X (Twitter) Image Ad - Portrait (2:3)
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Master size Max weight150 KB FormatsJPGPNGGIF
YouTube Companion Banner (desktop)
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Master size Max weight256 GB FormatsMP4MOVMPEGAVI+2
YouTube Video Ad - Vertical (4:5)
Text limits
Every value each platform uses for the field, characters unless noted
| Field | X (Twitter) | YouTube |
|---|---|---|
| Headline | 20 · 50 · 70 | 40 · 50 |
| Description | 30 | 35 · 100 · 130 |
| Body | 257 · 280 | — |
| Title | 70 · 200 | — |
| Link/URL | 23 | — |
| Caption | 90 | — |
| Message | 25 | — |
Video side by side
X (Twitter)
- Promoted Video Ad - Landscape (16:9) 1920×1080 · 16:9 · Max duration: 2 min 20 sec (0:15 or less recommended) · 1 GB
- Promoted Video Ad - Square (1:1) 1200×1200 · 1:1 · Max duration: 2 min 20 sec (0:15 or less recommended) · 1 GB
- Vertical Video Ad (9:16, full-screen) 1080×1920 · 9:16 · Max duration: 2 min 20 sec (0:15 or less recommended) · 1 GB
- Amplify Pre-roll Video Ad 1200×1200 · 1:1 · Max duration: 2 min 20 sec (0:15 or less recommended) · 1 GB
YouTube
- Video Ad - Horizontal (16:9) 1920×1080 · 16:9 · Max duration: No hard max (varies by format; skippable in-stream recommended under 3 min) · 256 GB
- Video Ad - Vertical (9:16) 1080×1920 · 9:16 · Max duration: No hard max (full-screen vertical; Shorts placements recommend under 60s) · 256 GB
- Video Ad - Vertical (4:5) 1080×1350 · 4:5 · Max duration: 5 seconds minimum in Demand Gen (10-60 seconds recommended) · 256 GB
- Video Ad - Square (1:1) 1080×1080 · 1:1 · Max duration: No hard max (varies by format) · 256 GB
- Skippable In-Stream Ad 1920×1080 · 16:9 · Max duration: No maximum (under 3 minutes recommended) · 256 GB
- Non-Skippable In-Stream Ad 1920×1080 · 16:9 · Max duration: Up to 30 seconds (auction); up to 60 seconds (reservation) · 256 GB
- Bumper Ad 1920×1080 · 16:9 · Max duration: 6 seconds or shorter · 256 GB
- In-Feed Video Ad 1920×1080 · 16:9 · Max duration: No maximum (any length YouTube video) · 256 GB
- YouTube Shorts Ad 1080×1920 · 9:16 · Max duration: Under 60 seconds recommended · 256 GB
- YouTube Masthead (Home Feed) 1920×1080 · 16:9 · Max duration: No maximum (over 10 seconds recommended; autoplays up to 30 seconds on desktop) · 256 GB