Apple Search Ads — App Icon

Square · Search · Verified 2026-06

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1024×1024
shown at 45%

In context

Sample feed post

Full specification

Size (px)
Ratio1:1
Max weightNot published by Apple
FormatsPNG
Text limits n/a

Notes & best practice

The app icon shown in all Apple Ads placements (Today tab, Search tab, Search results, and Product pages) is pulled directly from the App Store.

It must be a 1024x1024 pixel PNG, fully opaque (no alpha or transparency), flattened, in sRGB or P3 color space, at 72 dpi.

Apple automatically applies the rounded squircle mask, so do not pre-round the corners.

There is no separate ad upload for this icon.

Frequently asked questions

What size is the Apple Search Ads App Icon?
The Apple Search Ads App Icon is 1024×1024 px, aspect ratio 1:1.
What is the aspect ratio of the Apple Search Ads App Icon?
1:1. At the recommended resolution that is 1024×1024 px.
What is the maximum file size for the Apple Search Ads App Icon?
Up to Not published by Apple, in PNG.
What file formats does Apple Search Ads accept for the App Icon?
PNG.
Why does Apple Search Ads crop my App Icon?
Apple Search Ads shows App Icon at 1:1. Upload exactly 1024×1024 px and keep key content in the safe area so nothing gets cut off.
Is 1024×1024 still correct for the Apple Search Ads App Icon in 2026?
Yes. Last verified 2026-06 against the official Apple Search Ads documentation.

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Nothing is uploaded or saved — the check runs entirely in your browser.

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