LinkedIn vs YouTube image sizes 2026

One file works on both for 0 formats, one layout with two exports for 1, and 3 need their own layout. 4 of 12 layouts below serve both platforms.

Check one creative against LinkedIn and YouTube

Nothing is uploaded or saved — the check runs entirely in your browser.

Format by format

The main size of each format on both platforms, and whether one file covers both.

Placement LinkedIn YouTube For both
Square
Single Image Ad - Square
1:15 MB
JPGPNGGIF
— Only on LinkedIn
Vertical / Portrait
Single Image Ad - Vertical
4:55 MB
JPGPNGGIF
— Only on LinkedIn
Landscape
Single Image Ad - Landscape
1.91:15 MB
JPGPNGGIF
Custom Video Thumbnail (16:9)
16:950 MB
JPGPNG
Different layouts
Carousel
Carousel Ad Card
1:110 MB
JPGPNGGIF
— Only on LinkedIn
Profile picture
Personal Profile Picture
1:18 MB
JPGPNG
Channel Profile Picture / Icon
1:115 MB
JPGPNGGIFBMP
One layout, two exports
Cover / Header
Channel Banner / Channel Art
16:96 MB
JPGPNGGIFBMP
Different layouts
Display banner
Message Ad Banner (desktop)
6:52 MB
JPGPNG
Google TV Masthead (Home Screen)
16:9—
PNGJPG
Different layouts

One creative set for both

Layouts: 12 · used on both platforms: 4

Text limits

Every value each platform uses for the field, characters unless noted

FieldLinkedInYouTube
Headline 25 · 45 · 50 · 70 · 200 40 · 50
Description 70 · 75 · 100 · 300 35 · 100 · 130
Primary text 150 · 255 · 600 · 3000 —
CTA 18 · 20 · 25 —
Link/URL 2000 —
Body 1500 —
Footer 20000 —
Message 8000 —
Company name 25 —

Video side by side

LinkedIn

YouTube

  • Video Ad - Horizontal (16:9) 1920×1080 · 16:9 · Max duration: No hard max (varies by format; skippable in-stream recommended under 3 min) · 256 GB
  • Video Ad - Vertical (9:16) 1080×1920 · 9:16 · Max duration: No hard max (full-screen vertical; Shorts placements recommend under 60s) · 256 GB
  • Video Ad - Vertical (4:5) 1080×1350 · 4:5 · Max duration: 5 seconds minimum in Demand Gen (10-60 seconds recommended) · 256 GB
  • Video Ad - Square (1:1) 1080×1080 · 1:1 · Max duration: No hard max (varies by format) · 256 GB
  • Skippable In-Stream Ad 1920×1080 · 16:9 · Max duration: No maximum (under 3 minutes recommended) · 256 GB
  • Non-Skippable In-Stream Ad 1920×1080 · 16:9 · Max duration: Up to 30 seconds (auction); up to 60 seconds (reservation) · 256 GB
  • Bumper Ad 1920×1080 · 16:9 · Max duration: 6 seconds or shorter · 256 GB
  • In-Feed Video Ad 1920×1080 · 16:9 · Max duration: No maximum (any length YouTube video) · 256 GB
  • YouTube Shorts Ad 1080×1920 · 9:16 · Max duration: Under 60 seconds recommended · 256 GB
  • YouTube Masthead (Home Feed) 1920×1080 · 16:9 · Max duration: No maximum (over 10 seconds recommended; autoplays up to 30 seconds on desktop) · 256 GB
Geo Glossary Compare