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1440×1800
shown at 12%
Feed Image - Vertical (4:5)
Vertical / Portrait
- Size (px)
- Ratio
- 4:5
Instagram — Explore Image/Video (4:5)
Vertical / Portrait · Social · Verified 2026-06
Live preview
1080×1350
shown at 34%
In context
Full-screen 9:16
Full specification
Size (px)
Ratio4:5
Max weight30 MB (image)
FormatsJPG, PNG
Max duration1 second to 60 minutes
Max video4 GB
Formats · VideoMP4, MOV, GIF
Text limits
Primary text
125 chars
Headline
40 chars
Keep key content and text inside the safe zone — the platform UI overlaps the top and bottom of full-screen 9:16 creatives.
Notes & best practice
Explore ads appear after a user taps a post in the Explore grid.
They use standard feed creative specs (1.91:1 to 4:5 ratio, with 4:5 recommended).
The scrollable Explore feed and home placement was retired in January 2026, shifting that inventory to Reels, so surviving Explore placements mirror feed specs.
Frequently asked questions
What size is the Instagram Explore Image/Video (4:5)?
The Instagram Explore Image/Video (4:5) is 1080×1350 px, aspect ratio 4:5.
What is the aspect ratio of the Instagram Explore Image/Video (4:5)?
4:5. At the recommended resolution that is 1080×1350 px.
What is the maximum file size for the Instagram Explore Image/Video (4:5)?
Up to 30 MB (image), in JPG, PNG.
What file formats does Instagram accept for the Explore Image/Video (4:5)?
JPG, PNG.
How long can the Instagram Explore Image/Video (4:5) be?
1 second to 60 minutes.
Why does Instagram crop my Explore Image/Video (4:5)?
Instagram shows Explore Image/Video (4:5) at 4:5. Upload exactly 1080×1350 px and keep key content in the safe area so nothing gets cut off.
Is 1080×1350 still correct for the Instagram Explore Image/Video (4:5) in 2026?
Yes. Last verified 2026-06 against the official Instagram documentation.
Check your creative
Test a file against this exact spec before you upload it anywhere.
Nothing is uploaded or saved — the check runs entirely in your browser.