LinkedIn — Message Ad Banner (desktop)

Display banner · Social · Verified 2026-06

Live preview

300×250
shown at 100%

In context

On a web page

Full specification

Size (px)
Ratio6:5
Max weight2 MB
FormatsJPG, PNG
Text limits
Body 8000 chars
CTA 25 chars
Description 20000 chars
Advertiser name 255 chars

Notes & best practice

Optional banner shown beside Message Ads on desktop only.

Maximum size is 300x250 px, 2 MB, in JPG or PNG format.

The sender image uses the account holder's profile photo.

Frequently asked questions

What size is the LinkedIn Message Ad Banner (desktop)?
The LinkedIn Message Ad Banner (desktop) is 300×250 px, aspect ratio 6:5.
What is the aspect ratio of the LinkedIn Message Ad Banner (desktop)?
6:5. At the recommended resolution that is 300×250 px.
What is the maximum file size for the LinkedIn Message Ad Banner (desktop)?
Up to 2 MB, in JPG, PNG.
What file formats does LinkedIn accept for the Message Ad Banner (desktop)?
JPG, PNG.
Why does LinkedIn crop my Message Ad Banner (desktop)?
LinkedIn shows Message Ad Banner (desktop) at 6:5. Upload exactly 300×250 px and keep key content in the safe area so nothing gets cut off.
Is 300×250 still correct for the LinkedIn Message Ad Banner (desktop) in 2026?
Yes. Last verified 2026-06 against the official LinkedIn documentation.

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